Chipotle National Burrito Day 2025: Unlock Free Burritos and More
National Burrito Day is a highlight for burrito enthusiasts, and Chipotle has consistently turned it into a celebration of flavor and fun. In 2025, the fast-casual chain took it up a notch with its interactive Burrito Vault game, offering fans a chance to win free burritos and exclusive deals. Here’s a comprehensive look at how Chipotle celebrated National Burrito Day this year.
What Is National Burrito Day?
National Burrito Day is observed on the first Thursday of April each year. It’s a day dedicated to celebrating the beloved burrito, with various restaurants offering special deals and promotions. For many, it’s an opportunity to indulge in their favorite burrito combinations at a discounted price or even for free.
Chipotle’s Burrito Vault Game: A Digital Delight
In 2025, Chipotle reintroduced its popular Burrito Vault game, a digital experience that combines the thrill of puzzles with the joy of burritos. Here’s how it worked:
- Game Duration: The game ran from March 31 at 9:00 a.m. ET through April 2 at 11:59 p.m. ET.
- How to Play: Chipotle Rewards members could visit UnlockBurritoDay.com to participate. Players had four attempts per hour to guess the exact burrito order combination—ingredient by ingredient—to unlock the vault.
- Prizes:
- BOGO Codes: The first 2,500 players each hour who successfully guessed the correct combination received a Buy-One-Get-One Free (BOGO) entrée code.
- Free Burritos for a Year: The first player to unlock the vault each hour won free burritos for a year, awarded as 52 Rewards credits for regular entrées.
- Rewards Points: Players who unlocked the vault after all BOGO codes were claimed received 25 Rewards points in their Chipotle Rewards account, one time during the campaign.
Special Offers for Rewards Members
Chipotle also extended exclusive offers to its Rewards members:
- Free Delivery: On National Burrito Day, April 3, Rewards members could enjoy a $0 delivery fee on orders placed via Chipotle.com, Chipotle.ca, and the Chipotle app using the promo code DELIVER.
Recap: Chipotle’s National Burrito Day 2025 Highlights
Feature | Details |
---|---|
Game Duration | March 31, 9:00 a.m. ET – April 2, 11:59 p.m. ET |
How to Participate | Visit UnlockBurritoDay.com and log in with a Rewards account |
Prizes | BOGO codes, Free Burritos for a Year, Rewards points |
Exclusive Offers | $0 delivery fee for Rewards members using code DELIVER on April 3 |
Tips for Future National Burrito Day Celebrations
- Join Chipotle Rewards: Signing up gives you access to exclusive promotions and rewards.
- Set Reminders: The Burrito Vault game operates on a schedule, so set reminders to log in during prize drop times.
- Stay Updated: Follow Chipotle’s official channels for announcements about upcoming promotions and games.
Conclusion
Chipotle’s National Burrito Day 2025 celebration was a testament to the brand’s commitment to engaging its community with fun, interactive experiences. The Burrito Vault game not only offered exciting prizes but also highlighted Chipotle’s diverse menu options. For burrito lovers, it’s an event worth looking forward to each year.